Paid Search
London-based PPC Agency – Trusted Google Ads Experts.
Drive strategic marketing results to achieve objectives with high performing paid channels.
Generate new business with Google Ads.
Google Ads allows organisations to bid for the top spots on the Google results page, targeting the queries their target audience are searching for to increase visibility and attract relevant visitors.
To operate a reliable and scalable business model, you need a sustained process of generating new enquiries, website conversions, or transactions.
Paid search/Google Ads are critical channels to achieve these outcomes, as it increases relevant website visitors at a faster rate than organic (not paid) marketing strategies, allowing you to see an ROI quicker.
30%
of B2B marketers report that paid search significantly contributes to achieving bottom-of-funnel goals.
Why does your organisation need Google Ads services?
Working with a Google Ads management agency like Heyoo means your campaigns will be honed towards achieving your goals.
Is your organisation’s main goal in the following list? Then Google Ads/ PPC is a valuable marketing channel for your brand to harness.
Whether these goals are to:
Generate more leads
Boost your purchases
Increase qualified traffic to the site that consists of your target audience
A results-driven PPC agency expertise is essential to navigate:
Wasted ad spend
Finding the keywords to draw in a specific audience
Low conversions
Too few clicks and impressions
At Heyoo, we use our years of industry expertise and close relationships at Google to ensure our Google Ads services achieve results for our clients.
Who are Heyoo and what makes us Google Ads experts?
We’re a PPC agency with an excellent relationship with Google, with a proven track record of outstanding campaigns.
Being a trusted Google Ads agency, we support marketing teams with achieving outstanding results on their campaigns using Search ads, Display ads, Shopping ads, and Performance Max.
Not sure on your ad format?
As an expert Google Ads partner, we advise companies with little to no internal knowledge or experience of Google Ads on everything from campaign set-up and planning to reporting and optimisation.
What industries do we support with PPC?
Nonprofit
eCommerce
Financial Services
B2B
Technology
Recruitment
We work with B2B businesses, non-profits, and eCommerce brands to achieve predictable revenue. This starts with sourcing new leads and transactions. In an increasingly crowded market, Google Ads are crucial to showing up where your audience is searching for you or your services.
What do you get when you work with Heyoo on your Google Ads campaigns?
PPC is an art- not just something to ‘set and forget’. So much so that our affordable PPC packages include:
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Full campaign set-up from keyword research, composing ads, to setting up conversion tracking
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Reports where we analyse audience behaviour post-click, as well as campaign performance, ROI, and potential refinements
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Daily PPC maintenance and progress monitoring
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A/B testing and audience monitoring to provide learns that can be taken forward in marketing strategies
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Weekly in-depth PPC optimisations
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Weekly ‘keep in touch calls’ where we assess how to best meet and exceed campaign objectives and evaluate our key success metrics
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Keeping up to date on Google Ads updates and trends for your teams, relaying this valuable knowledge to upskill teams
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Years of Google Ads agency expertise
Our Google Ads agency pricing packages.
As an objectives-focused full-service marketing agency, we can also put together bespoke pricing for businesses with more specific requirements. Simply book a meeting with the Heyoo team below to find out more.
Campaign management pricing
Campaign management includes your ongoing campaign strategy, optimisations and in-depth reporting by our paid specialists. Our approach is aligned with Google best practice and tailored specifically to your business objectives.
£1560+VAT
Per Month
Prices include all reasonable
expenses and exclude VAT
Marketing FAQs
The cost of Google Ads varies depending on your targeting, goals, locations, and number of campaigns and ads. We conduct detailed forecasting with several cost options to find the right budget for your business, in line with your goals. We separate your ad budget from your campaign management costs for total transparency.
PPC means ‘pay per click’, where you bid on your customers’ clicks when they search terms relevant to your business.
You pay after they click through to your website landing page from your advert- the price is dictated in an auction against your competitors; hence your budget plays a significant role.
You can use several different bidding strategies to dictate how many clicks you achieve- such as bidding for the greatest number of clicks for your budget or the greatest number of conversions post-click that you achieve.
PPC campaigns are digital advertising on Google search results pages (appearing with a ‘sponsored’ tag), where you bid for website visitors in online auctions with the goal of increasing conversions. This is generally through platforms like Google Ads.
With Google Ads, you usually gain traffic immediately. However, depending on the campaign, you must accommodate for a learning phase of between 3-6 months to mature and scale to deliver optimal results. This is because you need to train Google’s AI on how best to serve your campaigns for more conversions- this requires data.
Google Ads is a type of PPC platform, as you bid to win your customers’ searches and only pay after they click. Whereas, with social media ads, you pay for the impression.
Working with an expert PPC agency maximises ROI through continuous optimisation, years of expertise, and data-driven insights to boost performance and reduce cost per acquisition. By working with a PPC agency, you gain insights and expertise from a vast team of PPC and Google Ads specialists, such as campaign managers, developers, marketing strategists, and UX experts.
