Search Engine Optimisation
Be visible on Google search with Heyoo’s expert SEO services.
Do you want to improve lead quality through your website and boost online search performance?
Get your business noticed on Google and keep visitors coming back.
SEO is ‘search engine optimisation’, which is the process of continually improving your website and its content, to ensure you’re visible to your target customers on search engines.
For your website to appear on search engine results pages, you need to regularly optimise your website to provide an excellent user experience and ensure your content is relevant to your target audience and their queries.
This is not an ad hoc or set and forget approach, requiring continuous improvement across your entire website to stay ahead of the competition.
13
changes per day to search algorithms by Google
Why does your organisation need SEO services?
Working with an SEO agency like Heyoo means your website content and technical performance will be continually optimised to achieve your website goals.
Is your organisation’s main goal in the following list? Then SEO is a valuable marketing channel for your brand to harness.
Whether these goals are to:
Drive more relevant visitors to your business
Appear above your competitors on the search engine results page (SERP)
Influence more purchases
Improve website performance, increasing your conversion rates
A results-driven SEO agency expertise is essential to navigate:
Competitors ranking above your business
Losing rankings and traffic if you ever need a website migration
Staying ahead of changes in the Google algorithm
Content on your website that doesn’t convert
At Heyoo, we use our years of industry expertise and deep understanding of SEO principles to craft SEO strategies that deliver outstanding results for your website purchases and leads.
Who are Heyoo and what makes us SEO experts?
From local SEO to SEO audit services, we take a thorough and ambitious approach to SEO. We work dynamically, adapting to changes in the Google algorithm before they hit to future-proof your website.
We cover three key areas to achieve client search objectives:
Technical SEO
We ensure your website has outstanding technical performance, including (but not limited to) increasing website speeds, enhancing the user experience, and ensuring all your website components function effectively, nurturing your users towards conversion and appealing to the Google algorithm. If you have a website migration that needs to be done, we ensure that this will go without a hitch (or dip in traffic).
On-page SEO
Content is king for SEO. This means blogs and website content (existing and new) will be curated to your audience and their searches, showing to Google that your content demonstrates Experience, Expertise, Authoritativeness, and Trustworthiness. This is known as the EEAT framework and is the cornerstone of success on Google- which our team know inside-out.
Off-page SEO
We don’t just enhance your digital presence on your website, we build a backlink strategy bespoke to your goals and target audience. This means we ensure that you’re showing up on Google Search, but also the websites and news outlets that your audience visit. We do this through exchanging quality content and building these relationships on your behalf.
What industries do we support with SEO?
Nonprofit
eCommerce
Financial Services
B2B
Technology
Recruitment
We help our clients in these sectors to increase the return on the investment they made on their websites. However, we help all organisations drive organic revenue growth with our SEO services.
What do you get when you work with Heyoo as your agency for SEO?
SEO is not a checkbox, it’s an ongoing strategy to help you stay on top of your game (and the search results page).
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Competitor analysis and tracking, increasing your likelihood of ranking in top spot
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Weekly ‘keep in touch calls’ where we assess how to best meet and exceed SEO objectives and evaluate our key success metrics
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Monthly SEO audits and optimisations across technical SEO, on-page SEO, and off-page SEO
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Reports where we analyse our SEO performance, where we can optimise, and how to grow and scale further
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Conversion rate optimisation across your whole website, removing barriers to getting leads and purchases
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SEO website migrations, where required
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Quarterly SEO strategy refreshes
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Insights from SEO experts
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SEO-led content writing, from blogs to website content, boosting your digital presence
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Keeping up to date on Google updates and trends, relaying this valuable knowledge to upskill teams
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Establishing relationships with relevant publications and providing content and backlinks to enhance your reach and boost relevant traffic
Our SEO agency pricing packages.
As an objectives-focused full-service marketing agency, we can also put together bespoke pricing for businesses with more specific requirements. To find out more, book an initial SEO meeting with the Heyoo team!
SEO pricing
We have a variety of SEO pricing packages to suit all businesses and their online growth objectives. From SEO full-service retainers to SEO-optimised content creation, we have the in-house expertise to increase your online visibility and boost your conversions.
For more information on our SEO pricing packages, please get in touch with us directly.
From £960+VAT
Per Month
Prices include all reasonable
expenses and exclude VAT
Marketing FAQs
SEO stands for search engine optimisation, which is an ongoing process that involves refining a website’s on-page content, technical performance, and overall online presence, to increase its visibility and rank higher for relevant searches- and drive traffic with buying intent.
This depends on how quickly you want to see results and the competition you will be going up against. SEO is an ongoing process that takes 3-6 months to show consistent results. We have a range of packages to suit your business and needs- get in touch for a bespoke quote and consultation.
SEO is key to driving your future customers to your website. Without SEO, your business’ most important asset is not visible on the search engine results page, meaning your competitors have an advantage over you and your customers aren’t aware of why you’re the better alternative!
Creating helpful, SEO-optimised content is vital to appeal to the Google algorithm, so that your content is placed higher on the results page when a relevant search is made. By providing the answers to your future customers’ questions, you’re able to attract them to your website and begin their customer journey with you.
Keywords in SEO are the terms and queries your ideal customer is searching for. Shaping your content around these key topic areas, and incorporating these keywords into your content, shows to search engines and users that your content is relevant and helpful.
This increases your likelihood of being shown on the first page of the search engine results and your ideal customer clicking through to your website.
Working with an SEO agency means you have the benefit of specialist SEO expertise and up-to-date knowledge of algorithm updates, allowing you to see scalable results faster.
By working with an SEO agency, you gain insights and expertise from a vast team of SEO specialists, such as developers, copywriters, and campaign managers- as well as web design and UX experts.